By Matt Sharp

Meet the sleekest, most fashionable music phone Sony Ericsson have ever made: the sumptuous W380i.
Sony Ericsson W380i - a music phone in catwalk clothes
It's a well-known fact that Sony Ericsson make exceptional music phones, under the Walkman banner. And it's equally well-known that they make mobile phones aimed at the more fashionable end of the circuit, for the catwalk-crowd, as I like to call them. But what would happen if those two worlds collided? What would happen if Sony Ericsson made a Walkman music phone for the catwalk crowd?
Basically, you'd get the new Sony Ericsson W380i, a mobile phone that deftly combines the sheer musical ability of a Walkman phone with the sheer classiness of something that would be more at home on the Paris catwalk!
Musical beauty
Equipped with the best music player you'll ever find in mobile phones (the fabulous Walkman player from Sony Ericsson), the music playback from the W380i is pure quality. You can even control the playback through the outside of the flip, with the playback controls tastefully matching the beautiful, chic shell. But of course, the fun doesn't end there, as you also get te rest of the features you'd expect from other mobile phones. Camera, FM radio, bluetooth... the list just goes on, and it makes the O2 Sony Ericsson W380i something you'll realy want to own!